Sales staff training in Istanbul

01 Dec 2012


The second phase of Sales Staff Training took place in Istanbul on 1-2 November, the first phase of which was organized in Ankara.

New Horizons - Following the first phase, the second phase of Training of Sales Staff on Sales Techniques Highlighting Energy Efficiency of Appliances took place in Istanbul.

The training designed considering the outcomes of the first phase targeted the sales, marketing and training departments of the companies who deliver regular sales techniques training for salespersons at stores in order to have the energy efficiency to be increasingly included in the training curricula and to ensure sustainability of this training.

Second phase of the training covered responsibilities of sellers under the energy labeling regulations, information on energy labels and sales techniques highlighting nergy efficiency of appliances.

Training event was attended by sales, marketing and training departments of Arçelik, the project partner and other TURKBESD members such as BSH, Vestel, Indesit as well department stores Teknosa, Metro, Real.


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