Tenth Annual Match Against Poverty

01 Dec 2012

UNDP announced the addition of more world-renowned footballers – including Samuel Eto’o of Cameroon, Djalma Feitosa Dia of Brazil, Fernando Hierro of Spain and Fernando Couto of Portugal – to the already star-studded team which will play in UNDP’s Tenth Annual Match Against Poverty.


New Horizons - The world-renowned international footballers will join UNDP Goodwill Ambassadors and football legends Ronaldo and Zinédine Zidane in a friendly football match on December 19 to raise awareness of global poverty.

The match will raise funds through ticket sales, sponsorship and broadcast rights to support projects to help reduce poverty in Brazil and Africa.  
 
Nearly 35.000 tickets already been sold

Nearly 35.000 tickets have already been sold for the popular event, which will take place this year at the Gremio Arena in Porto Alegre, Brazil.

UNDP Associate Administrator Rebeca Grynspan clarified that their goal with 10th Match Against Poverty is to raise awareness of 1.2 billion people living in extreme poverty around the world. 

She indicated that, as football is the world’s most popular sport and poverty is a global challenge, the match provides an incredible opportunity to mobilize people to join us in the fight against poverty.

Last Year, USD 100.000 for Struggle Against Poverty
 
Last year’s “Match Against Poverty” – which took place in Hamburg, Germany - raised more than USD 100.000 for humanitarian and relief operations in the Horn of Africa.

UNDP Goodwill Ambassador Ronaldo, who launched the Match Against Poverty with UNDP Goodwill Ambassador Zidane and UNDP ten years ago, stated that the struggle against poverty is not a game but they use this Match to raise both funds and awareness that the solution is in everyone’s hands.
 
The annual event - which is televised globally - is supported by both football’s governing body, the Fédération Internationale de Football Association (FIFA), and the Union of European Football Associations (UEFA).

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